michael krupp

An eclectic, impassioned businessman with a proven history of pushing Boston’s restaurant and retail boundaries, Michael Krupp joins co-owner and chef Michael Leviton for the duo’s latest venture, Area Four, a bakery/coffee house and bar/oven in Cambridge’s developing, tech-driven neighborhood of the same name.

Prior to Area Four, Krupp and Leviton took Boston by storm in 2008 when they opened The Achilles Project/Persephone, the city’s only mixed-use retail and restaurant space. Lauded by critics in The New York Times, GQ and The Boston Globe, the project closed a couple of years later amidst a struggling economy in an emerging neighborhood that had not quite found its footing. Armed with practical experience in developing neighborhoods, Krupp tackles the Area Four project with an unrelenting drive to set trends once again.

A graduate of Boston University, Krupp began his professional career as a music video producer for Island/Def Jam, a subsidiary of the Universal Music Group. As a producer, Michael worked with a number of recording artists, producers and directors to create countless music videos. In 2002, Michael left the music industry to work in real estate, first as a commercial appraiser in NYC and later as an acquisitions analyst in Dallas and Boston for Berkshire Property Advisors. In 2006, he left Berkshire to open The Achilles Project.

Michael lives in The South End with his wife, Liana, a rat terrier named Hugo, an orange Maine coon called Grissom and more than a few thousand records. He is an advisor to both the Brattle Theater in Cambridge and Artists for Humanities in South Boston and runs a non-profit organization that focuses on youth services with his family. An avid outdoorsman, Michael escapes to the Berkshire Mountains whenever possible to camp, hike, and play in the dirt.